GOODWIN BRAIN HEALTH

Empowering minds, enriching lives

Our Brain Health department creates, supports and scales innovative programs that promote cognitive vitality at every stage of life. We serve older adults within our own communities and extend our reach through national partnerships, positioning Goodwin Living as a leader in the brain health movement.

Brain health is our purpose and our passion

We aim to make brain health accessible, practical and empowering for everyone. Through research-backed programs, strategic partnerships and expert-led education, we help individuals and communities to enhance cognitive wellness as they age.

In a time when brain health is becoming a national priority, Goodwin Living is proud to be at the forefront. Through our Brain Health department, we are not only transforming how aging adults experience cognitive wellness, we are shaping the future of care.

StrongerMemory

Developed and piloted at Goodwin Living, StrongerMemory℠ is a simple yet powerful brain health program proven to engage working memory and improve attention and focus. Originally designed to support residents showing signs of cognitive change, StrongerMemory has become a growing movement, adopted by senior living providers, aging service organizations and state agencies across the country.

Thrive Day Program

Living fully with
dementia

The Thrive Day Program at Goodwin Living is designed for individuals living with early to mid-stage dementia who are looking to engage with others and promote positive brain health. This innovative program offers a safe, structured and joyful environment that promotes engagement, independence and dignity.

Thrive is rooted in the belief that those living with dementia can continue to grow, connect and thrive when supported by the right environment and relationships.

Key elements of Thrive

Person-centered, strengths-based programming

We focus on what individuals can do

Daily routines that support cognitive stimulation

We support social connection and emotional well-being

Trained team members

We create meaningful experiences tailored to participants’ abilities and interests

Support family care partners

We provide respite and regular communication

Memory Support Neighborhoods

Creating community

Our Memory Support neighborhoods are more than safe spaces. They are communities in tune with the people who call them home. Thoughtfully designed to match each person’s unique tempo, these are places where respect, connection and purpose set the tone.

From the steady pulse of familiar routines to spontaneous moments of joy, our approach creates space for dignity, delight and meaningful connection. Day after day. Note by note.

How we build connections

Empowerment through engagement

Residents are invited to participate in household routines and decision-making.

Consistent, relationship-based staffing

Care teams get to know each resident deeply, building trust, reducing anxiety and improving quality of life.

Calm, welcoming environments

Designed with familiarity, safety and sensory comfort in mind.

Integration of StrongerMemory and engagement best practices

Reinforcing routines that promote cognitive activity and socialization.

Support Brain Health

Please consider donating today to ensure we can continue to support our innovative programs.

Brain Health stories

Check out the articles, podcasts and real-life stories of how our Brain Health program has helped participants and those who care for them.